The Client Says "yes!"

Story by Amy W.

I'm starting my own marketing agency. It's a ton of work and sometimes, even after I've done everything I can to put together a rock-solid, reasonably-priced plan for a client, they're still unsure. They don't want to spend the money. They're not sure they're ready to grow. Whatever the reason, it leaves me in limbo after I've invested a lot of time and heart.

In one situation, I was ready to quit. This client had requested many changes to our plan, over months, and my business partner and I agreed it was time to "fire" him. I didn't want to. I liked his business and was sure it could succeed but I had decided no real future could be built until he agree to go forward with the marketing plan we'd created.

Nervous, I started the phone call, "Hi, how's it going?" He responded, "Well, I was talking to our main investor last night and he told me I'll never grow this business until I spend some money. So, I'm ready to spend some money. Let's launch your plan, Amy!"

Whoa! It was so unexpected, perfect, and wonderful. All at once! I'm ready to say goodbye and instead we're now able to pour fuel on the fire and get this business really cooking. I am so excited! He's going to be so happy with what we do and my business is growing, too.

What did you learn from this experience?

This stuff works! Being intuitive and open, that is. I wrote about my wish to have this situation change in my journal. I think it's magic because it happened so easily. Next I'm going to write about how I want a pony. I'm not kidding. I want my own horse to ride.